I linked my survey to 10 different people and gathered results, after gathering these results, I formed bar-charts showing the results clearly.
For my first question I asked, whether or not the size of the masthead mattered, I needed this information because I wanted to know if the masthead mattered, so, I could determine whether or not I should make it large and bold like Kerrang, or small and simple like Q.
The results I gathered from question one, were that 80% of people felt like the size of the masthead, did in fact matter. I was planning on using a large masthead, but from gathering the results I can now determine, that, it would be a good idea.
For my second question I asked, whether or not if the masthead is bigger, will it catch their eye more. I want to use a large masthead so, I thought this question was appropriate, because it will help me determine whether it's actually going to get sold.
The results I gathered from question two, is that 100% of the people I asked, felt that the larger masthead would in fact their eye. From this it's shown me that it's a good idea to put a large masthead.The third question I asked was whether or not you would expect to see bright colours on a contents page or bland ones. This question was in the wrong place but it was too late to change it. But, from this I wanted to gather what colour scheme they felt was appropriate,
Out of the 10 responses on the survey, I gathered that people would prefer to see bright colours on a contents page. I made a mistake with this question, by not specifically stating what music magazine it was, I feel, the responses would be different if I stated that. But, I think I still might use blander colours than bright.
The fourth question I asked was whether or not an attractive model was important. I asked this question because I wanted to test Laura Mulvey's theory about how women were meant for the male gaze.
From this question, I gathered that her theory was right. The vast majority of the voters were male, and an attractive model is really important.
The next question I asked was whether, on a classical magazine should the model look, excited and fun or serious and powerful. This question will help me plan how my target audience think my model should look.
From my results, I gathered that 70% think my model should look serious and powerful, this is what I actually wanted to do with my model, because I felt that mainly classical artists look powerful.
The sixth question I asked, would help me with my DPS, this is because I wasn't sure what the audience would like to read in a classical magazine.
The seventh question I asked was what colour scheme people would prefer, I needed to know this because I wasn't sure whether to use soft colours, or bold ones.
After gathering my results, I found out that 60% of my target audience prefered the bold colours, whereas only 40% prefered the softer ones, I am glad this is my outcome because I would've liked to use bold colours anyway.
The eighth question I asked was how much you would pay for a classical magazine. I wasn't sure how willing my target audience would be, and if it was to expensive; would it sell?
From gathering my results, I found out that 50% were willing to pay up to £4. This is good because it gives me quite a big gap to work with. I decided my final price would be £3.50
The ninth question I asked was whether or not they would pay more for good quality paper.
I wanted to know this because if I didn't print it on good paper, would it make any money?
From the results I gathered that, the quality of the paper mattered on how much you would pay. I will be using paper like in Q magazines which is higher quality, unlike Kerrang.
For my tenth question, I asked where my target audience get music from, this is because I know my target audience is for young people, and I felt having link, or free downloads on certain most used apps/sites, would be effective.
From my results, I think that some spotify links and some youtube link will be effective and, maybe a free download.
No comments:
Post a Comment